What Is a hotel business plan?

A hotel business plan is a document that describes how a specific hotel expects to earn and how much will it cost to get it up and running. Writing it is a good way for an aspiring hotelier to understand the risks involved. It can also be used to get investors and partners on board, as a well-written business plan shows the hotel’s potential.

How do I write a business plan for a hotel?

To write a business plan for a hotel, study the market first. You need to learn as much detail as possible about the hotels that already exist in your area, and how much they spend on their staff, utilities, and other expenses. Then prepare a vision for your own hotel. Once you have this covered, simply download a template for a hotel business plan and insert your information.

Where can I download a hotel business plan?

There aren’t stock business plans that would fit all hotels everywhere. However, there are free business plan templates for hotels on our website. See the Templates section — there you would surely find one that fits your situation. Then it is just a matter of filling in the information you’ve collected.

Hotel Business Plan

Prepared for:
[Client.FirstName][Client.LastName]
[Client.Company]

Prepared by:
[Sender.FirstName][Sender.LastName]
[Sender.Company]

Executive summary

Because location is so important with a hotel, the next step is to get a little in depth with regard to the area in which it is being built. Are there tourist attractions nearby? Why does the area fit your vision? This gives the reader lots of context with regard to the setting in which your hotel will be located. The actual hotel facilities are very relevant to your Executive Summary. How tall will your hotel be? Will it have a waterfront view? Again, we are trying to really paint a picture in the Executive Summary that can be fleshed out with the details that are in the rest of the plan. You may have other information that is specific to your vision, and anything you deem relevant to getting that vision across can go in the Executive Summary. Additionally, if you are looking for funding, you may want to place something similar to the following at the bottom:

In order to fulfill our vision we will require [Amount] in capital, which will be allocated roughly according to the following table:

Amount	Use of Capital

If we are fully capitalized, we hope to be profitable by MM / DD / YYYY

Marketing plan

Our Clientele

Our Competition

Our Specific Marketing Plan

Facilities/Services

Operations plan

Our Suppliers

Our Personnel

Licenses

Expense Projection

We expect our monthly outlay of expenses to approximate to the following:

Amount	Type of Expense

Management

Describe here