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Freelance Writing Proposal Template


Prepared for:
[Client.FirstName] [Client.LastName]

Prepared by:
[Sender.FirstName] [Sender.LastName]



Don’t be shy here (use a photo of yourself), but don’t go overboard. Highlight your strengths and a recent accomplishment if it feels appropriate. Use this section as a tool to show your writing skills with a humble and brief description of yourself.

When it comes to the written word, I am an expert. My voice is clear, succinct, and memorable. I have been writing blogs, marketing material, and other content for [Number.Of.Years] years for numerous publications both in print and online, and I take pride in effective communication. My work with [Previous.Client] helped expand their online audience and brand presence. I hope this outline shows you my vision and commitment to effective copy.


At this point you should know your target client and what they’re after. The more you communicate in their language the more you will stand out. Again, be restrained but specific with the project details.

[Client.Company] is in need of content creation for their blog on social media. Posts will consist of well-researched information on topics important to this field, such as new forms of social media, existing apps and websites, and emerging technology. [Client.Company] is a go-to source of news and information on social media not only for the industry, but also for users. They have achieved this through quality content and presentation, and I strive to be an asset to the team.

I have been writing about the tech industry for [Number.Of.Years]. My work has appeared in [Publication], [Publication], and [Publication]. I have a strong sense of SEO and how to structure blog posts so they receive the utmost attention in online searches.


This section lets you show off your capabilities and set expectations for the client. The clearer you are here, the less chance friction might arise later.

I will write 2 blog posts five days a week, one in the morning and one in the afternoon. Each will be between 400 and 500 words, and include relevant SEO tags and suggested art and where to source it. The content will focus on social media and what is most relevant to the industry on a daily basis. Aggregation will be part of the process, but original content will also be needed. To that end, forming relationships with key players in the industry is a must.

Blog posts will use language appropriate to the audience while being free of typos and others mistakes, and be properly attributed when necessary. All blogs must be pre-approved by an in-house editor before work can begin.


You know how you work best, but it might not fit everyone’s schedule. Remember this is a proposal, but it’s also a chance to create a schedule for yourself. Make it fit your needs, then be willing to negotiate.

I will be expected to adhere to the following schedule on a daily basis, and be available for questions and edits throughout the day, ending at 5 p.m.:



Make sure your potential clients have a clear idea of the financial commitment they’re considering.

I request a flat rate of $200 per day for two blog posts. Invoices will be filed per the schedule already established by [Client.Company]. If payments are not received by the 15th of each month, I reserve the right to suspend work until the issue is settled. [Client.Company] will decide how payments are received, i.e. online or in check form.


Once this proposal is agreed upon by both parties, work will commence with an open end date to be decided by [Client.Company]. I will be given two weeks’ notice of the contract end date, and any outstanding payments must be made within 30 days of termination.


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