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Website Maintenance Services Proposal

Prepared by: ​[Sender.FirstName][Sender.LastName] ​[Sender.Company]​

Prepared for: ​[Client.FirstName][Client.LastName]​ ​[Client.Company]​

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Taking the time to fill out the tokens on the right will automatically populate proposal details throughout this template. To save even more time on future proposals, you can automatically fill these tokens by integrating PandaDoc with your CRM.

Introduction

Client Name,

This proposal outlines [Sender.Company]'s proposed maintenance solution for your website. In the following sections, you'll find information about the specific services and payment terms which we feel are appropriate based on past conversations with you.

Should you have any questions, comments, or concerns after you've thoroughly reviewed this proposal, I encourage you to leave a comment on the right hand side of your screen. I am automatically notified of any comments, and will be able to respond promptly.

Thank you for the opportunity to earn your business!

​

If you’re involved in both design and development, our Website Development Proposal Template is essential.

Agency Background

Adding images to a proposal has been shown to increase readability. Add a few images of sites you work on already to impress your prospective client.

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​[Sender.Company] is a provider of website maintenance, hosting, and security services for commercial clients. We specialize in ensuring our clients' websites remain secure, updated, and optimized. Below, you'll find testimonials from just a few of our many satisfied clients:

"[Sender.Company] does a great job with our website maintenance. We rely on our website as a key lead generation tool, and since partnering with [Sender.Company] we've had no issues with reliability or security."

"[Sender.FirstName] is our point of contact at [Sender.Company]. When we reach out with a question or request, we're always able to get an answer within a few hours, which is more than I can say about our previous website maintenance provider."

Proposed Services

The following services are included in our proposed website maintenance package:

  • Secure Backups

  • Content Updates

  • Script/Program Updates

  • 24/7 Website Monitoring

Secure Backups

​[Sender.Company] will create a complete backup of your website every 30 days. All backups will be stored in a secure local server.

Content Updates

As you create new content for your web pages and blogs, [Sender.Company] will publish them appropriately to your site, along with any accompanying images. We will also update meta tags for SEO purposes when publishing new content.

We will also make minor changes to your website's copy, images, or layout at your request, so long as those changes do not require changing more than 25% of your website in a given month. If more in-depth changes are required, a statement of work will be created with separate pricing for website design services.

Script or Program Updates

We will add or edit scripts, programs, and software at your request, and when necessary to maintain site performance and security. As with content updates, any updates that will change more than 25% of your website in a given month will require a separate statement of work for website design services.

​

24/7 Website Monitoring

​[Sender.Company] will monitor your site for security breaches and outages 24/7. We will notify [Client.Company] of any website issues within 1 hour of initial occurrence, and will resolve issues as quickly as possible. The actual resolution time for website maintenance issues, including security breaches and outages, will vary depending on the specific parameters of each event.

​

Pricing

Adding images to a proposal has been shown to increase readability. Add a few images of sites you work on already to impress your prospective client.

The following table details pricing for the above described website maintenance package. This pricing is a one-year term, which grants you access to a 5% discount.

Name

Price

QTY

Subtotal

Item 1

Description of first item

$35.00

5

$175.00

Item 2

Description of second item

$55.00

1

$55.00

Item 3

Description of third item

$200.00

1

$200.00

Subtotal

$230.00

Discount

-$115.00

Tax

$23.00

Total

$138.00

Acceptance

PandaDoc proposals can be signed from any computer, smartphone, or tablet. Just hit send when you’re ready and check your inbox!

To approve and accept the website maintenance proposal above, simply sign electronically using the fields below. You will be able to download a copy of this proposal for your records, and an initial invoice will be sent to you within 24 hours. You will receive subsequent invoices every 30 days for the next 11 months. All invoices are due within 20 business days of receipt by [Client.Company].

​[Sender.Company]

​

Signature
MM / DD / YYYY

​[Sender.FirstName][Sender.LastName]​

​[Client.Company]

​

Signature
MM / DD / YYYY

​[Client.FirstName][Client.LastName]​

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FAQ

  • Website maintenance includes fixing the errors that can come up after certain updates (including ones on the user side), adding content and new functionality, removing unnecessary or outdated files, optimising code for working faster, various SEO activities to rank higher on search engines, and installing updates to keep up with the latest technologies.

  • A website maintenance plan could include any activities require to keep the website running well and being accessible to the users. For example, SEO audits, content writing, link building, database maintenance, updating, removing malware, improving security, etc. The exact activities depend on your needs and your budget.

  • A website maintenance proposal is a document that states the price for specific website maintenance activities, as well as aims to persuade the prospective client to choose the sender as their contractor for this job. As a result, it contains both business info (e.g. the services breakdown and pricing) as well as some advertising (e.g. the experience of the contractor).

Disclaimer

Materials (e.g. templates, educational articles, blog posts and informational content), made available through PandaDoc, including via any integrations, connectors, extensions, plugins, or third-party AI platforms (e.g. ChatGPT, Claude, or similar tools) are for general information purposes only and are provided "as is." These materials do not constitute legal, regulatory, or compliance advice and should not be construed as such. It is your responsibility to ensure materials meet your specific legal requirements. Consult a qualified attorney licensed in your jurisdiction before relying on these materials. PandaDoc disclaims all warranties, express or implied, including fitness for a particular purpose or non-infringement.

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