Handyman Business Plan Template

Executive Summary

​[Sender.Company] is a new handyman business located in [Sender.StreetAddress][Sender.City][Sender.State][Sender.PostalCode] (Enter business location).

The company offers various residential handyman services, including plumbing, drywall service, carpentry, and door and window repair.

​[Sender.City] will provide local residents and homeowners with a variety of services to help keep their homes in perfect condition. Some of these services include:

• Plumbing

• Painting

• Door and window repair

• (Add service)

​[Sender.Company] will primarily serve the residents and homeowners of (Enter business location) and the surrounding area. The demographics of these customers are as follows:

• 85,235 residents

• 45% married

• 25% with children under 18

• 75% homeowners

• Median age of 33

These demographics serve our company well. With such a large population of homeowners, many residents will need a local handyman to keep their homes in perfect condition.

Business Description

​[Sender.Company] strives to be the best handyman service in the area that residents can trust for all of their home projects.

​[Sender.Company] is led by [Sender.FirstName][Sender.LastName], who has been a handyman for (Enter number) years.

Since incorporation, the company has achieved the following milestones:

• Found a commercial space and signed a Letter of Intent to lease it.

• Developed the company’s name, logo, and website located at (website).

• Planned the suite of services to be offered.

• Determined equipment, supplies, and materials needed.

• Begun recruiting key employees and experienced handymen

Mission Statement

Goals

The following are a series of steps that lead to our vision of long-term success. [Sender.Company] expects to achieve the following milestones in the following (Enter number) months:

Audience

​[Sender.Company] will primarily serve the residents and homeowners of (Enter business location) and the surrounding area. The demographics of these customers are as follows:

• 85,235 residents

• 45% married

• 25% with children under 18

• 75% homeowners

• Median age of 33

Strengths

• (List the strengths that make your business unique)​

​

Services

​[Sender.Company] will provide local residents and homeowners with a variety of services to help keep their homes in perfect condition. Some of these services include:

• Plumbing

• Painting

• Door and window repair

• Floor repair

• Drywall installation and repair

• (Add service)

Marketing Plan

​[Sender.Company] seeks to position itself as a high-quality, friendly, and convenient handyman business.

The [Sender.Company] Brand

The [Sender.Company] brand will focus on the company’s unique value proposition:

• Client-focused installation and repair services, where the company’s interests are aligned with the customer.

• Service is built on long-term relationships and personal attention.

Promotions Strategy

​[Sender.Company] expects its target market to be individuals within a 10-mile radius of its location. [Sender.Company]’s promotion strategy to reach these potential customers includes:

• Referrals

• Website/SEO

• Social Media

• Publications

• Direct Mail

• Billboards

Pricing Strategy

The pricing will be determined by the materials needed and the amount of labor required to finish the job. Pricing will be moderate and less expensive than our competitors but more expensive than lower-quality, efficiency-driven handyman and repair businesses.

Operations Plan

Functional Roles

​[Sender.Company] will need to fulfill the following functional roles to execute its business plan and ensure the company’s success:

Service Functions

• Installation services

• Repair services

• Customer service

• (Add function)

Administrative Functions

• Social media management

• Website management

• (Add function)

Management Organization

​[Sender.Company] is led by [Sender.FirstName][Sender.LastName], who has been a handyman for (Enter number) years. Throughout this time, he has worked on a variety of installation and repair services, both while employed by local handyman businesses and while operating alone.

Hiring Plan

​[Sender.FirstName][Sender.LastName] will serve as the Owner and Manager of [Sender.Company]. In order to launch, he needs to hire the following personnel:

• Assistant Managers (1 to start)

• Administrative Staff (1 to start)

• Handymen (2 to start)

Financial Plan

Annual Income / Profit/Loss Statement

Cash Flow Statement

Balance Sheet

Funding Requirements

Confidentiality Statement

The confidential information and trade secrets described above shall remain the exclusive property of the Company and shall not be shared or removed from the premises of the Company under any circumstances whatsoever without the express prior written consent of the handyman business.

Addendums

Please find listed below any additional addendums related to [Sender.Company]:

• (Add any relevant addendums)