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Responsive Design Proposal Template

Prepared by: ​[Sender.FirstName][Sender.LastName]​ ​[Sender.Company]​

Prepared for: ​[Client.FirstName][Client.LastName]​ ​[Client.Company]​

Image 1

Our Web Design Proposal Template is a versatile resource for showcasing your web design services. Whether you’re focusing on responsive design or other aspects, this template enables you to present your design concepts, development process, creative strategies, and estimated costs.

Taking the time to introduce your company sets the stage for a successful proposal. Customize this introduction, or leave it as is.

Intro

We no longer live in the digital age. Today’s society exists in a new age, one in which digital experiences are no longer subject to the confines of your living room or office. With more than 2 billion smartphone users around the world today, we are firmly in the days of the mobile age.

As it was in the digital age, your website is often the first chance your brand has on impacting a prospective customer. More than 90% of B2B transactions begin online, and well over a third of all web traffic comes from smartphones and tablets. If your website isn’t ready for the mobile age, you’re missing out on business.

At [Sender.Company] we specialize in building responsive websites for B2B & B2C brands. Responsive design solves the problem presented by users on multiple screen sizes by deploying intelligent CSS media queries and flexible grids and layouts. This approach produces a finished website that provides a seamless, reliable experience across all web browsers and devices, from smartphones, to tablets, to televisions and computer monitors.

By building a responsive website for your brand, you’re building for today and enabling success in the future. As time goes on, the devices that we use to access the internet will continue to evolve, and your responsive website will be able to keep up with that evolution.

A note- try opening this proposal on your smartphone or tablet. You’ll see just how responsive design makes things easier, even for simple sales proposals.

Our Work

We’ve had the pleasure of building responsive websites for many brands around the world. Here are just a few of the projects we’re most proud of:

This template is designed to help you show off your best work. Prove you’re the best agency for the job by showing off your previous work on this page of the proposal template.

Portfolio Project

This responsive website for an ecommerce brand helped them increase mobile traffic by 30%, leading to 40% year-over-year sales growth.

Portfolio Project

This website, built for an IT services provider, allowed customers to submit report tickets from their computers and smartphones, leading to a 25% increase in customer satisfaction ratings.

Testimonials

It’s smart to ask for a testimonial after every successful project. Put a few of your own testimonials here, along with more visual examples of your work.

You don’t have to take our word for it- here’s what our clients say about the [Sender.Company] team.

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Name

Company

Image 7

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Name

Company

Your Website

This page is where you bring the sale home. Take the time to cover the features of the website you’ll build for your client in detail, and make sure the development and pricing tables are accurate.

Based on previous conversations, your website will include the following features:

  • Fully responsive design

  • Website feature

  • Website feature

These features will allow you to rely on your website as a focal point for your digital marketing efforts and will make it possible for your clients and prospective clients to interact with your brand across all of their computers, smartphones, and tablets.

Development Timeline

The table below details our projected timeline for design, development, and deployment of your responsive website.

Phase

Date Complete

Initial Wireframes

​

Mockups

​

Functional Prototype

​

Private Deployment

​

Testing

​

Public Deployment

​

Pricing

Name

Price

QTY

Subtotal

Item 1

Description of first item

$35.00

5

$175.00

Item 2

Description of second item

$55.00

1

$55.00

Item 3

Description of third item

$200.00

1

$200.00

Subtotal

$230.00

Discount

-$115.00

Tax

$23.00

Total

$138.00

Payment

These are payment terms common for most website development agencies. Feel free to change them if yours are different. Then, assign the signature and date fields below to your client so that they can sign from their computer, smartphone, or tablet. Yes, PandaDoc proposals use responsive design!

Payment for the project will be due on the following terms:

  • 25% invoiced upon project approval (net-30 terms)

  • 75% invoiced upon public deployment (net-30 terms)

Approval

To indicate your intent to move forward with the project, simply sign below. Once we’ve received this signed proposal, we will generate a project contract for signature by both parties.

​[Sender.Company]

​

Signature
MM / DD / YYYY

​[Sender.FirstName][Sender.LastName]​

​[Client.Company]

​

Signature
MM / DD / YYYY

​[Client.FirstName][Client.LastName]​

Useful resources

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FAQ

  • Responsive design is an approach to designing a website that says that a site should respond to a user’s behavior, input and environment to optimize a website and make it feel more dynamic and user-friendly. It also involves creating content that can smoothly scale to various screen sizes and resolutions.

  • There are 5 key elements to responsive design: Always maintain consistency across all the pages on your site and across platforms. Your website should also be compatible with all the different platforms a customer may use. Maintain good spacing between all the elements on your website. Make navigation intuitive and easy to use. Lastly, optimize your images to improve page loading speed.

  • To write a good responsive design proposal start with an introduction about you or your company. After this, showcase your portfolio, including past work and testimonials. Next, you can talk about the website you will design for your client. Follow it up with the development timeline and the pricing.

Disclaimer

Materials (e.g. templates, educational articles, blog posts and informational content), made available through PandaDoc, including via any integrations, connectors, extensions, plugins, or third-party AI platforms (e.g. ChatGPT, Claude, or similar tools) are for general information purposes only and are provided "as is." These materials do not constitute legal, regulatory, or compliance advice and should not be construed as such. It is your responsibility to ensure materials meet your specific legal requirements. Consult a qualified attorney licensed in your jurisdiction before relying on these materials. PandaDoc disclaims all warranties, express or implied, including fitness for a particular purpose or non-infringement.

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