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Privacy Policy Template

Image 1

Created by:

​[Sender.FirstName][Sender.LastName][Sender.Company]​

Prepared for:

​[Client.FirstName][Client.LastName]​[Client.Company]​

​[Sender.Company] operates the site (enter company website here) to provide services including (list business services here. For example: apparel e-commerce, social media, news distribution, investing services, travel booking services, etc.)

​[Sender.Company] is committed to protecting users' privacy and addressing potential privacy concerns. The following information has been posted to help you, the consumer, understand what private information we collect and how your information is used.

A privacy policy is a statement companies list on their website when they need to gather or use information from their customers or online visitors. Always write your privacy policy in easy-to-understand language, so your website remains legally compliant.

Types of private information collected

To best serve your needs, we collect the following types of information when you visit (website).

Personal information

We collect the following personal information from our users:

(enter personal information here. Examples:

  • Name

  • Mailing address

  • Phone number

  • Email address

  • Birthdate

  • Sex

  • Age

  • Payment/Billing Information

  • Billing address)

You can always choose to provide less information. However, omitting some of this personal information may limit your ability to access all of the benefits of our website and services. For example, we will not be able to process transactions without payment information and a billing address, or ship goods without your name and mailing address.

Automatically collected information

We automatically collect data on how our users visit (enter website here), such as your IP address, location, browser, browser language, operating system, device identifiers, and cookies.

Our website currently uses cookies to enhance its functionality. You may disable cookies in your web browser, but this may limit your ability to access (enter website here).

Social media information

If you've linked your [Sender.Company] account with a social media account, we also collect information social media networks give us. Depending on the social media network, this can include your username, name, email address, friends list, and more. In addition, we collect demographic data when users interact with [Sender.Company] social media accounts.

Policy on collecting sensitive personal information

​[Sender.Company] does not gather any of your sensitive personal information, such as your social security number, driver's license number, race, ethnicity, religion, health metrics, political associations, or details on your criminal background.

How the information collected is used

We only use your personal information to help you utilize everything [Sender.Company] has to offer. This includes:

  • Creating and maintaining an account with us

  • Completing your transactions

  • Shipping your purchases

  • Fulfilling customer service requests

  • Communicating our sales and promotions

  • Contacting you regarding updates to our company policies

  • Making all of [Sender.Company]'s services available to you in a convenient manner

  • Providing advertisements that are relevant to you as you visit (website)

  • Evaluating analytics to see how our customers engage with (website)

  • (Enter other appropriate actions here)

Length of time personal information is stored

We may store your personal information for an extended period of time, depending on how we need to use the information. For example, we'll keep your email address and name on file as long as you have an account with us. In addition, we may need to keep your billing information on file for an extended period of time to maintain our internal transaction records.

Who the information is shared with

We may share your information with third parties, but only those affiliates that [Sender.Company] has fully vetted and created a partnership with. For more information about our affiliates, please visit this link.

Depending on your industry, the companies you share user information with may vary. Instead of listing all of these affiliate companies by name, consider setting up an affiliate page to streamline the readability of your privacy policy.

The only reason we will ever share your information with affiliates is for the following purposes: (Enter purposes here. Examples include:

  • Processing transactions

  • Fulfilling and delivering orders

  • Measuring marketing and advertising performance

  • Providing excellent customer service

  • Issuing email and text message communications

  • Enter other relevant purposes here)

Information Security

We do our best to keep your private information secure and safe. Most of your personal information is encrypted and is therefore protected from being accessed by outside users. However, data leaks and malicious attacks do happen. Please understand that while we do our best to protect your data, providing your personal information is at your own risk.

If your company encrypts users’ private information, make sure to mention this in your privacy policy to garner more trust with your customers. In addition, you should always include a blanket clause about malicious attacks and data leaks. Technically, there is no way for a company to fully guarantee the security of private information, especially as used by affiliate third parties.

Ability to decline to provide personal information

You can, of course, decline to disclosure your personal information to us. However, the failure to provide us with pertinent information may limit your ability to fully benefit from [Sender.Company] and all of its offerings. Remember, we only ask for personal information that can help us fully provide our services to our customers.

Additional questions

If you have questions regarding this privacy policy, feel free to contact us at [Sender.Email]. A [Sender.Company] representative will respond to your privacy policy questions as soon as possible.

Policy update

This privacy policy was last updated on (date). If we adjust the privacy policy, we will email all account holders of this change and post the most recent update date here. Once posted, the new privacy policy shall be effective immediately.

​

Signature
MM / DD / YYYY

​[Client.FirstName][Client.LastName]​

​[Client.Company]​

​

Signature
MM / DD / YYYY

​[Sender.FirstName][Client.Company]​

​[Sender.Company]​

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FAQ

  • A privacy policy is a document that describes how a business handles the personal information of its customers. It includes the kind of data they gather, whether it is anonymized or pseudonymized, where it is stored, how it is processed and by whom, etc.

  • Privacy policy should contain the following:

    1. whether your company collects users’ personal data

    2. what kind of data it collects (phone numbers, names, email addresses, etc.)

    3. whether you use cookies and, if so, which types

    4. information usage (e.g. for marketing purposes, to write better content, etc.).

  • Yes, you can write your own privacy policy. The easiest way to do so would be to start with a premade template and adapt it to fit your company. PandaDoc has examples of those, as well as many other templates, and shares them for free.

Disclaimer

Materials (e.g. templates, educational articles, blog posts and informational content), made available through PandaDoc, including via any integrations, connectors, extensions, plugins, or third-party AI platforms (e.g. ChatGPT, Claude, or similar tools) are for general information purposes only and are provided "as is." These materials do not constitute legal, regulatory, or compliance advice and should not be construed as such. It is your responsibility to ensure materials meet your specific legal requirements. Consult a qualified attorney licensed in your jurisdiction before relying on these materials. PandaDoc disclaims all warranties, express or implied, including fitness for a particular purpose or non-infringement.

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