product pitch deck
Prepared By
[Sender.FirstName][Sender.LastName][Sender.Company]
table of contents
1
Product Vision
2
Strategy
3
Competitors
4
Roadmap & Milestones
5
Key Features
6
Opportunity
7
Biz model
8
Risks and Challenges
9
GTM strategy
10
Thank You
VISION
Write your product vision statement that reflects the essence of your product, the value you want to create, and the challenges you solve.
strategy
target audience
user needs
user challenges
goals
State age, gender, location
Describe what will drive users when choosing a product like yours.
List user pains that they currently have.
State your end product goals and how the product should look.
Challenge #1
Challenge #2
Challenge #3
competition
| Feature/Factor 1 | Feature/Factor 2 | Feature/Factor 3 | Price |
|---|---|---|---|---|
Our Product | Yes/no tip box or color | | | |
Competitor 1 | | | | |
Competitor 2 | | | | |
Competitor 3 | | | | |
Competitor 4 | | | | |
Competitor 5 | | | | |
roadmap & milestones
| product features | marketing & sales activities | goals & kpis |
|---|---|---|---|
Milestone 1 | List your features
| Show how you'll promote it | Add success criteria |
Milestone 2 | | | |
Milestone 3 | | | |
features
1
2
main feature #1
main feature #2
Add a short description to explain the functionality.
Add a short description to explain the functionality.
also
Additional product feature 1
Additional product feature 2
features
1
2
main feature #1
main feature #2
Add a short description to explain the functionality.
Add a short description to explain the functionality.
also
Additional product feature 1
Additional product feature 2
opportunity
market landscape
Add data on your target market landscape
Additional product feature 2
market size
market opportunity
Include market trends or factors that prove its dynamics
Other insights
Add market evaluation data
State if the market is growing
If it’s a new or emerging one
business model
Describe how you will monetize your product stating its business model, pricing packages, and pricing plans.
Package 1 | package 2 | package 3 |
|---|---|---|
|
|
|
PRICE: | PRICE: | PRICE: |
RISKS AND CHALLENGES
State the possible barriers, technical or operational, that you need to overcome on your journey.
CHALLENGES
RISKS
State the possible barriers, technical or operational, that you need to overcome on your journey.
SOLUTIONS
HOW WE'LL MANAGE
Show you have a plan to address them.
Outline your strategy to handle them
gtm strategy
marketing
development
List your marketing initiatives to help you launch and promote your product.
user acquisition
List your marketing initiatives to help you launch and promote your product.
List your marketing initiatives to help you launch and promote your product.
List your marketing initiatives to help you launch and promote your product.
List your marketing initiatives to help you launch and promote your product.
List your marketing initiatives to help you launch and promote your product.
List your marketing initiatives to help you launch and promote your product.
List your marketing initiatives to help you launch and promote your product.
List your marketing initiatives to help you launch and promote your product.
thank you
Add a powerful quote or call-to-action and your contact information.
contacts
[Sender.FirstName][Sender.LastName] [Sender.Email] [Sender.Company]
