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Select date and timeEmbracing the Stoic principles established by Greek philosophers will not magically make you a sales legend, but they will help instill the values that build incredibly powerful habits that turn into sales success slowly over time.
It’s usually hard, sometimes tedious, and occasionally heartbreaking. It takes the resolve of a Stoic to weather the ups and downs and stay focused on the journey when times are tough.
Greek philosophers developed Stoicism as a way to view the world where everything that happens is irrational and outside of human control. Sounds a lot like our everyday sales world, right?
Stoic philosophers believed that humans could learn to master reacting appropriately to their environment by pursuing self-improvement through these four traits they called “virtues”: