What is an end-user license agreement?

End-user license agreements (EULAs) are the documents software vendors use to explain the terms of their license agreements with consumers (end users).

Contrary to popular belief, when an individual or company buys software, they do not become the legal owner of that software. Instead, they are purchasing a license to use it.

These programs will always be considered the property of their respective developers.

EULAs are legally binding agreements between the software seller and the end user.

The agreement highlights the software’s terms of use, restrictions, liabilities, and obligations.

After reading and accepting the terms of the EULA, the user is granted access to the software.

Users are often given EULAs during software installation or when accessing a digital product for the first time.

EULAs are also often included in the software bundle or made available on the vendor’s website.

These agreements are used in a wide variety of software, from corporate applications to consumer programs like games and office suites.

Both commercial and free/open-source software developers rely on EULAs. 

What is an end-user license agreement (EULA)?

A license that grants the user permission to run a program/software/application is called an end-user license agreement (EULA).

It specifies how and under what conditions the program can be utilized. 

A standard end-user licensing agreement forbids the buyer from using the software in any way that would give the buyer an advantage over the original developer.

In most cases, a user license must be read and accepted before a software application may be downloaded and installed.

If the user does not digitally sign the EULA after opening the installer, the installation will fail.

When a customer signs a licensing agreement with a software vendor, they are effectively renting or buying a license from the seller, depending on the conditions of the deal.

A licensing agreement’s lack of consumer protection is one of its major drawbacks. 

The EULA only provides protection for copyright holders.

This means the vendor is the rightful owner of the license and any sensitive information the customer provides to the program. The software developers have complete freedom to access and use this information.

Although an end-user licensing agreement is typically called “EULA” for short, a few other terms can be used to describe contracts that serve the same purpose, such as:

Even though many of these terms are used interchangeably, it’s important to note that some may have a slightly different emphasis or legal function.

The term “end user licensing agreement” (EULA) is commonly recommended for usage in official documents.

What is the purpose of an EULA?

When a consumer buys your program and downloads it to their computer or mobile device, they are effectively making a duplicate of your work.

You must include a EULA in the process of buying or downloading if you want to have any say over its use. 

If the user needs to pay for the program or software, they will be asked to consent to the EULA before purchasing.

To safeguard their brands, several businesses demand that licensees agree to strict guidelines.

In other cases, they may specify the permitted uses of the program or the types of content that can be included in the program.

Mobile applications and social media platforms frequently use licensing agreements.

To sum it up, including an end-user licensing agreement when providing software to clients gives you, the licensor or owner of the program, protection against copyright infringement and product misuse.

Common clauses of a standard end-user license agreement

While some software vendors create unique EULAs, others choose to use a license agreement template or make minor adjustments to existing agreements. 

The complexity of the software, the intended users, and the laws of the jurisdiction in which the software is distributed are all essential considerations when deciding whether to draft a unique EULA or use a pre-existing template.

Standard EULAs often include the following provisions; however, the precise wording of each agreement will vary depending on the software and the vendor.

Grant of license

The EULA must have a section clearly stating that a license has been granted. It will highlight the terms of the license granted to the end user, including whether it is a multi-user or single-user license.

Limitations on use

This section specifies what can and can’t be done with the software. This could include restrictions placed on duplicating, reverse engineering, and modifying the program.

Intellectual property rights

The software’s ownership and intellectual property rights, including copyright and trademark, are stated in this section. 

Support and maintenance

The vendor’s obligations in terms of software updates and maintenance are specified in this section.

Warranty and liability

The vendor’s warranties and guarantees, as well as any limitations on liability for damages arising from the usage of the software, are detailed in this section.


This section specifies the grounds for terminating the license, such as nonpayment or breaching the terms of the EULA.

Governing law

The jurisdiction and laws that will govern the EULA and any disputes that might arise are stated in this clause.

User obligations

The end user’s responsibilities are laid out in this section, including safeguarding any passwords or sensitive information and adhering to the terms of the EULA.


Other provisions not covered elsewhere in the EULA, such as those addressing notices, severability, and changes to the EULA, are here. 

Use PandaDoc templates for EULAs and more

Use the end user license agreement template from PandaDoc to secure the rights to your software and place the required restrictions on its usage.

You can quickly and easily produce a legally binding EULA that follows best practices and meets legal standards with a PandaDoc template. 

Modify the template to include the particular clauses that apply to your product and business requirements.

The template also supports legally binding electronic signatures, making it easy for the end user to consent to your terms.