B2B Sales Promotion and Media

B2B Sales Promotion and Media

In this episode, Patrick is joined by James Carbary, from Sweetfish Media (our podcast producer). James talks about how to make B2B content successful through the right ideas and activation. If you need a spark of creativity for your marketing content, listen to this episode!

In this episode we discuss:

  • How does a business react and respond to its reps that gain big followings?
  • What makes people successful on LinkedIn?
  • What makes B2B content successful?
  • How to not stifle comedy within your marketing team
  • Why you need to reply to every comment on your LinkedIn post