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Jeremey Donovan loves his cats, but hates your outreach

If they start out hissing, things aren’t gonna end well.

It’s true for pet cats, podcast hosts, personal relationships, and business relationships.

In fact, Jeremey Donovan, SVP Revenue Strategy at SalesLoft, compares sales prospecting to picking out shelter cats: 

Bad start; bad end.

On this episode of The Customer Engagement Lab — What other biz podcast would give you original content of this caliber? — we talk about how to quit hissing at your prospects and get picked from the litter. 

Specifically, we discuss:

  • Secure attachment at work
  • The power of community and social media managers
  • How to stop missing the point of personalized outreach
  • Taking the time to add value (yes, everyone else tells you this; but we tell you how to do it)